JCIRA: Curious and Interesting

45.3-4: Smart queries, better insights

Sukki Yoon Season 45 Episode 3

Sussman, K. L., Looi, J., & Park, H. (2024). Examining Implications of Search Query Construction on Sentiment Analysis: The Case of Brandwatch. Journal of Current Issues & Research in Advertising, 45(3), 339–356. https://doi.org/10.1080/10641734.2024.2383695